Adventure Moms Outing Club

IDENTITY >

NOTES: The Adventure Moms wanted a couple logos for their outing club. A strong female role model was a natural fit for the main logo. After recreating and altering "Rosie the Riveter", the Adventure Moms loved the solution and the new identity. The second variation on the logo was used for shirt pockets and pins.

PROGRAMS USED: Illustrator, Photoshop

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